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Prime Video Announces a Spectacular Return to Middle-earth With X-Ray’s “The Making of The Rings of Power

Nov 21, 2022

Fans of the global hit series The Lord of the Rings: The Rings of Power can get an exclusive look behind the scenes of all eight episodes via Prime Video’s X-Ray feature, pulling back the curtain on the real-life creation of J.R.R. Tolkien’s magnificent realms like never before

CULVER CITY, California—November 21, 2022—Prime Video’s record-breaking global hit series The Lord of the Rings: The Rings of Power has announced that “The Making of The Rings of Power”—a special look at previously unreleased behind-the-scenes content from Season One’s eight episodes—is now available exclusively on X-Ray, via a full-screen experience that can be launched anytime while watching the series. Viewers can also access the X-Ray episodes by scrolling to the Bonus Content section on the series’ main page on Prime Video HERE.

X-Ray’s behind-the-scenes content invites audiences to take a close, personal look at Season One’s production, allowing fans to discover how the series meticulously brought J.R.R. Tolkien’s Middle-earth to life in all of its splendor. These “making of” pieces, each corresponding to one of the first season’s eight episodes, provide a thrilling deep dive into the series, with exclusive access, behind-the-scenes footage, and interviews with the cast, showrunners, executive producers, directors, and production team.

“The Making of The Rings of Power” gives fans a special inside look at the creation of the unique realms that make up Middle-earth, including Númenor and Khazad-dûm, both shown on screen at the heights of their glory for the first time. These segments also reveal exciting details about the production design, set decoration, costumes, makeup, visual and special effects, stunts, sword fights, horseback riding, and so much more of the intricate preparation involved in creating this very special world.

WATCH THE X-RAY TRAILER

The first season of Prime Video’s The Lord of the Rings: The Rings of Power has been an unprecedented global success, viewed by more than 100 million people worldwide, with more than 24 billion minutes streamed. The highly anticipated series attracted more than 25 million global viewers on its first day, marking the biggest premiere in the history of Prime Video, and also debuted as the #1 show on Nielsen’s overall streaming chart in its opening weekend. The show has also broken all previous Prime Video records for the most viewers, and has driven more new Prime sign-ups worldwide during its launch window than any other previous content.  Additionally, The Rings of Power is the top Original series in every region—North America, Europe, APAC, LATAM, and the rest of the world. The season finale also created a global cultural moment, with multiple series-themed hashtags including #TheRingsofPower and others trending in 27 countries across Twitter for over 426 cumulative hours throughout the weekend.

About X-Ray
Watch, listen, and shop more on Prime Video with your favorite show, powered by X-Ray. The technology of showing you who that actor is now includes more—What song is playing? Where can I buy this book? How did they make the scale of the Harfoots and Dwarves? Launch X-Ray to find out more: https://www.amazon.com/adlp/xray

How to Access X-Ray
Via mobile device or web browser on Prime Video, move your cursor, tap the screen, and/or pause the series to reveal on-screen X-Ray controls. X-Ray’s on-screen Quickview mode disappears after a few moments, so to see X-Ray information again, just tap, click or move your cursor again. Click or tap "X-Ray View All" at the top left of the screen to enter full screen X-Ray.

On Smart TVs or streaming media devices: “The Making of The Rings of Power” behind-the-scenes pieces will be available as Bonus Content.  Scroll to the Bonus Content section on the show’s main page, where all eight segments will be available to view individually.

Use your remote to activate X-Ray by pressing/swiping up to view on-screen X-Ray controls. Press up on the remote again or select “X-Ray” to access the full screen X-Ray experience.

About the Series
All eight Season One episodes of The Lord of the Rings: The Rings of Power are now available to stream exclusively on Prime Video in more than 240 countries and territories.

The Rings of Power brings to screens for the very first time the heroic legends of the fabled Second Age of Middle-earth's history. This epic drama is set thousands of years before the events of J.R.R. Tolkien’s The Hobbit and The Lord of the Rings books, and will take viewers back to an era in which great powers were forged, kingdoms rose to glory and fell to ruin, unlikely heroes were tested, hope hung by the finest of threads, and the greatest villain that ever flowed from Tolkien’s pen threatened to cover all the world in darkness. Beginning in a time of relative peace, the series follows an ensemble cast of characters, both familiar and new, as they confront the long-feared reemergence of evil to Middle-earth. From the darkest depths of the Misty Mountains, to the majestic forests of the elf capital of Lindon, to the breathtaking island kingdom of Númenor, to the farthest reaches of the map, these kingdoms and characters will carve out legacies that live on long after they are gone. 

The series’ first season is led by showrunners and executive producers J.D. Payne & Patrick McKay. They are joined by executive producers Lindsey Weber, Callum Greene, J.A. Bayona, Belén Atienza, Justin Doble, Jason Cahill, Gennifer Hutchison, Bruce Richmond, and Sharon Tal Yguado, and producers Ron Ames and Christopher Newman. Wayne Che Yip is co-executive producer and directs along with Bayona and Charlotte Brändström.

ABOUT PRIME VIDEO:
Prime Video offers customers a vast collection of movies, series, and sports—all available to watch on hundreds of compatible devices.

  • Included with Prime Video: Watch movies, series, and sports, including Thursday Night Football. Enjoy series and films including Emmy winners The Marvelous Mrs. Maisel and Lizzo’s Watch Out for the Big Grrrls, Emmy-nominated satirical superhero drama The Boys, and the smash hits The Lord of The Rings: The Rings of Power, Tom Clancy’s Jack Ryan, Samaritan, Thirteen Lives, The Tender Bar, Being the Ricardos, The Tomorrow War, Reacher, and Coming 2 America. Prime members also get access to licensed content.

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  • Enhanced experiences: Make the most of every viewing with 4K Ultra HD- and High Dynamic Range (HDR)-compatible content. Go behind the scenes of your favorite movies and TV shows with exclusive X-Ray access, powered by IMDb. Save it for later with select mobile downloads for offline viewing.

  • Prime Video is just one of many shopping, savings, and entertainment benefits included with a Prime membership, along with fast, free shipping on millions of Prime-eligible items at Amazon.com, ultrafast grocery delivery and pickup, unlimited photo storage, exclusive deals and discounts, prescription savings, and access to ad-free music, books, and games. To sign up or start a 30-day free trial of Prime, visit: amazon.com/prime.

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MEDIA CONTACTS:
Holly Ollis
Holly.ollis@amazonstudios.com

Sunshine Sachs Morgan & Lylis
amazonstudios@sunshinesachs.com