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Prime Video Becomes Streaming Home of Seattle Storm, Expanding Women’s Sports Offerings

Apr 21, 2022

Prime Video also set to stream 17 nationally exclusive WNBA games, including the second annual WNBA Commissioner’s Cup by Coinbase and the Cup Championship Game

NEW YORK—April 21, 2022—Today, Prime Video announced a landmark new deal with the Seattle Storm of the WNBA, becoming the official streaming service of the Storm, and one of the first streamers to hold local broadcast rights with a WNBA team. Approximately 30 Storm games will be available to Prime Video customers throughout Washington state.

The Storm season tips off on May 6, when the team hosts the Minnesota Lynx at Climate Pledge Arena in Seattle. Veteran play-by-play team Dick Fain and Elise Woodward will call the action for Storm broadcasts, marking their 16th and 15th years, respectively, behind the mic, with Rush Media producing each game. The complete Storm game schedule on Prime Video will be available here, subject to change.

In addition to coverage of the Storm, WNBA coverage on Prime Video returns with 17 exclusive, nationally televised in-season games, including the second annual WNBA Commissioner’s Cup by Coinbase and the Cup Championship Game on July 26. The Commissioner’s Cup is an in-season competition that designates a portion of games—10 per team—as Cup play. The team with the top record from each conference in Cup play will then compete in the Commissioner’s Cup Championship Game for a special prize pool. Exclusive, national coverage of the 2022 WNBA season on Prime Video begins Sunday, May 8, when the Los Angeles Sparks take on the Indiana Fever. Games on Prime Video will also be distributed in participating teams’ markets through respective, local distribution partners.

“The Seattle Storm is an iconic franchise and we are honored to bring its games to Prime members across the entire state of Washington,” said Marie Donoghue, vice president of Global Sports Video at Amazon. “We are also thrilled to build on last year’s success by again offering a full slate of exclusive WNBA matchups nationally, culminating in our exclusive coverage of the second annual Commissioner’s Cup.” 

“It is special to partner with Amazon, another Seattle hometown team, on something this game-changing for the Storm organization and our fans,” added Alisha Valavanis, Storm president and CEO. “A major focus for us is growing the visibility and reach of Storm basketball. Providing fans across the Evergreen state with access to watch our games represents significant progress in that regard. We’re thrilled that Amazon is investing in the growth of the WNBA. The momentum continues.”

Below is the full schedule of WNBA games on Prime Video:

Sunday, May 8              Los Angeles Sparks @ Indiana Fever – 3:00 p.m.
Wednesday, May 11      Seattle Storm @ Phoenix Mercury – 10:00 p.m.
Sunday, May 15            Atlanta Dream @ Indiana Fever – 3:00 p.m.
Wednesday, May 25      Phoenix Mercury @ Los Angeles Sparks – 10:30 p.m.
Sunday, May 29            Los Angeles Sparks @ Minnesota Lynx – 7:00 p.m.
Sunday, June 5              Washington Mystics @ Chicago Sky – 6:00 p.m.
Sunday, June 12            Chicago Sky @ New York Liberty – 2:00 p.m.
Sunday, June 19            Los Angeles Sparks @ Dallas Wings – 4:00 p.m.
Sunday, June 26            Connecticut Sun @ Atlanta Dream – 3:00 p.m.
Wednesday, June 29     Las Vegas Aces @ Seattle Storm – 10:00 p.m.
Sunday, July 3               Las Vegas Aces @ Minnesota Lynx – 7:00 p.m.
Sunday, July 17             Atlanta Dream @ Phoenix Mercury – 6:00 p.m.
Sunday, July 24             Connecticut Sun @ Minnesota Lynx – 7:00 p.m.
Tuesday, July 26           
Commissioner's Cup Championship – TBD
Sunday, July 31             Seattle Storm @ Washington Mystics – 3:00 p.m.
Sunday, August 7          Atlanta Dream @ Minnesota Lynx – 7:00 p.m. 
Sunday, August 14        TBD

All game times EDT. Schedule subject to change.

The WNBA on Prime Video will be available across hundreds of compatible devices worldwide as part of a Prime membership (excluding China, Japan, the United Kingdom, Italy, Spain, Finland, and Germany) including on the web or by using the Prime Video app on smartphones, tablets, set-top boxes, game consoles, and select smart TVs. A complete list of compatible viewing devices can be found here.

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About Prime Video Sports
Prime Video supports a growing lineup of live sports globally, including Thursday Night Football, the WNBA, the New York Yankees, and Seattle Sounders FC in the United States; Premier League in the United Kingdom; US Open Tennis, ATP, and WTA in the United Kingdom and Ireland; UEFA Champions League football in Germany and Italy; Roland Garros and Ligue 1 in France; Australian Swimming globally; and New Zealand Cricket in IndiaWhile availability varies by marketplace, fans can also subscribe to streaming services such as Eurosport, FOX Sports (Mexico), LaLigaTV, MLB.TV, NBA League Pass, NBA TV, and Premiere FC (Brazil) through Prime Video Channels. This is in addition to a selection of Amazon Original All or Nothing sports docuseries including All or Nothing: Tottenham Hotspur, All or Nothing: Juventus, All or Nothing: Toronto Maple Leafs, and All or Nothing seasons with the NFL’s Arizona Cardinals, Los Angeles Rams, Dallas Cowboys, Carolina Panthers, and Philadelphia Eagles, as well as the NCAA’s Michigan Wolverines football team. 

About Amazon
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Amazon strives to be Earth’s Most Customer-Centric Company, Earth’s Best Employer, and Earth’s Safest Place to Work. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Career Choice, Fire tablets, Fire TV, Amazon Echo, Alexa, Just Walk Out technology, Amazon Studios, and The Climate Pledge are some of the things pioneered by Amazon. For more information, visit amazon.com/about and follow @AmazonNews.

About the Seattle Storm
The Seattle Storm is a four-time WNBA championship team that brings a premium professional basketball and entertainment experience to a fanbase rich in tradition and support. The organization leverages its community-building platforms to contribute to Puget Sound’s economic growth and enhance its citizens’ quality of life. The Storm actively expresses its embrace of diversity, equity, and inclusion through its practice of fighting for social and racial justice across the country. This work, through the Force4Change initiative, includes amplifying Black leaders and encouraging investment in Black communities. In addition, with its focus on fitness and health, the Storm promotes local youth development in the areas of leadership and sports, with an emphasis on girls and women. For more information, visit 
StormBasketball.com.

Media Contacts

Alana Russo
Prime Video Sports

aprusso@amazon.com 

Remington Parker
Prime Video Sports

rempark@amazon.com

Jeff Hoffman
Seattle Storm
(562) 305 – 8256
JHoffman@stormbasketball.com