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​​​​​​​Unbox Thai Entertainment: Prime Video Announces New Slate of 13 Exclusive Thai Titles, Reinforcing Its Commitment to Local Content Investment

Oct 02, 2023

Collection of new 13 Thai titles comprises films, TV shows, series, and concerts, featuring some of Thailand’s A-list talents

New titles will become available to Prime Video members in Thailand every Thursday across 13 weeks, beginning October 5 until December 28

Six films and series—Ghost Rookie, Congrats My Ex, 3 Idiot Heroes, The Adventures of Rung, Coin Digger, and Curse Code—will be available in Thailand and more than 240 countries and territories worldwide

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BANGKOK—October 2, 2023—Prime Video announced today that it will be launching its first multi-title campaign, “Unbox Thai Entertainment,” an exclusive collection featuring 13 exciting Thai titles available across a period of 13 weeks, starting Thursday, October 5. Prime Video members in Thailand will enjoy a new title released every Thursday, with the final title available on Thursday, December 28.

The full list of 13 titles that will be launched in order is: Kitty The Killer, PP Krit Lit & Glitter, Ghost Rookie, Grammy x RS: 2K Celebration Concert, Coin Digger, The X-treme Riders, The Office Games, Congrats My Ex!, 3 Idiot Heroes, Curse Code, Grammy x RS: Hit 100 Concert, My Undercover Chef, and The Adventures of Rung.

“We are extremely excited with the announcement of ‘Unbox Thai Entertainment,’ as it marks a significant milestone in the history of Prime Video in Thailand,” said Chaitanya Divan, senior manager content acquisition of Prime Video, Southeast Asia. “Over the past year, we have worked diligently with our extensive network of local content partners to ensure we have a slate of diverse Thai content, covering multiple genres and formats, that will appeal to as many groups of Thai audiences as possible. While we continuously strive to entertain Thai audiences with Exclusive and Original Thai content, we also want to contribute to the growth of local Thai entertainment, and this campaign truly is a testament of our commitment to the creative community in Thailand.”

Of the 13 titles to be launched in this campaign, four films—Ghost Rookie, Congrats My Ex, 3 Idiot Heroes, and The Adventures of Rung—and two series—Coin Digger and Curse Code—will be exclusively available to Prime Video members worldwide. Two BEC Studios-licensed shows, The Office Games and My Undercover Chef; PP Krit Lit & Glitter concert and the film Kitty The Killer will be available to Prime Video members exclusively across Southeast Asia, and The X-treme Riders film will be available to Prime Video members exclusively across Southeast Asia including Hongkong and Macao. Finally, the second and third installations of the GMM RS Concerts, Grammy x RS: 2K Celebration Concert and Grammy x RS: Hit 100 Concert will be available exclusively to Prime Video members in Thailand.

Details of individual titles in this campaign are as follows:

  • Kitty The Killer (October 5) follows a story of a trained assassin named Dina (Ploypailin Thangprapaporn) and Keng, (Somchai Kemglad) the Grey Fox Guardian, who was betrayed by the organization he had worked for. Both of them cross paths with Charlie (Denkhun Ngamnet), an ordinary office worker, and a friendship between the three blossoms. Before his death, Keng installs Charlie as the new Grey Fox Guardian, in order to keep Dina safe from the evil organization. The story of the assassin’s war ensues.

  • Coin Digger (November 2) follows the story of three friends, Bank (Thiti Mahayotaruk), Get (Chonlathorn Kongyingyong), and Jane (Narilya Gulmongkolpech), who are determined to use the financial tools of cryptocurrency to destabilize the decades-old financial institution, controlled by only a handful of powerful men. The 10-part series exposes the ruthless world of digital currency, where competition to get to the top comes at the expense of family and one’s life. Trinh, the trio’s adversary, comes into the scene and does everything to stop them from succeeding in the world of cryptocurrency.

  • The X-treme Riders (November 9) follows a story of fighters Kla (Jirayu La-ongmanee) and Fun (Nichari Chokprajakchat), two siblings who find themselves embroiled with a transnational mafia, who use a mixed martial arts (MMA) competition as a cover up for a drug-trafficking operation. A betrayal ensues between two mafia members—Joe and Krit—from different gangs, and a complicated story unfolds. The siblings become the mafia’s tools for a murder plot, and in a twist of fate, the hunter becomes the hunted. Now the siblings will have to fight for survival, avenge the death of a close friend, and protect their family.
  • The Office Games (November 16) follows the story of Alice (Chalida Vijitvongtong) and Mest (Chanon Santinatornkul), ordinary office workers who struggle to cope with the vicissitudes of life. In desperate need of money and status, they seize every opportunity coming their way, finally landing themselves jobs selling financial products. The show exposes the cutthroat environment in the corporate world, filled with shady financial dealings, office politics, and harassment. As they navigate this dangerous terrain, Alice and Mest must work together to survive and thrive. 

  • Congrats My Ex! (November 23) is the story of a wedding planner, Risa (Ranee Campen), who is on the brink of bankruptcy, and reluctantly accepts a daunting Indian wedding project to revive her struggling business. The catch? The groom is her unresolved ex, Arun (Mahir Pandhi), and to complicate things further, she enlists the help of her other ex, Tim (Vachirawit Chivaaree). As the whirlwind of cultural ceremonies unfold over three exhilarating days, follow Risa's journey of love, laughter, and rediscovery in the midst of a vibrant Indian wedding extravaganza.

  • 3 Idiot Heroes (November 30) follow the story of friends Ngern (Padung Songsang), Thong (Kong Huayrai), and Nark (Ble Patumrach), from a remote village in Thailand. They set out on an adventure in search of weapons to defend their village. In a bid to save the village’s farm produce from theft, Ngern, the village custodian, kills the tiger godfather, leader of a vicious gang. Mee, the village millionaire, offers to compensate the gang in exchange to marry Sroi (Sakuntala Thianphairot), the village beauty. The trio are faced with obstacles along the way in search of the weapons needed to protect the village.

  • Curse Code (December 7) takes the audience back to the past when a haunted soul comes back for revenge on an ancient family, cursing death to every girl born to this family. Ake (Pachara Chirathivat), the last heir of the elder Brahmin family who ever sealed this haunted soul, has to come back to seal it all with the hidden seal rite. The only way to succeed is to find its grave by solving six mysteries respectively across six landmarks in Bangkok. However, these mysteries have a long way to go as Ake figured that Bangkok is a lot different now than it was 200 years ago.

  • My Undercover Chef (December 21) relays the story of Marwin (Chantavit Dhanasevi), a suspended police detective who goes undercover as a sous-chef at a restaurant where drug dealers are regulars. His mission is to gain trust from these villains, shut down their operations, and apprehend their elusive boss. Things seem smooth until Khing (Jarinporn Joonkiat), a YouTuber, and granddaughter of the restaurant owner, comes into the fold. Khing finds Marvin suspicious and becomes his bottleneck. Eventually, Marwin asks for Khing’s help to bring down the gang.

  • The Adventures of Rung (December 28) tells the story of Joy (Matcha Mosimann), a daydreaming secretary who loves shopping and travel. She is required in Shanghai for work and meets Ricky (Sunny Suwanmethanont), a Thai young man selling fake antiques. Because of his shady dealings, Ricky owes money to the people he’s tricked, and is under a time crunch to pay off his debt. Together, the two scramble to buy a pair of bizarre sculptures, only to discover puzzles hidden inside the sculptures that lead to a treasure hunt. With one missing puzzle left to find, Joy and Ricky begin their search, hoping it will lead them to the treasure they desperately yearn.

Aside from a growing slate of exclusive Thai titles, Prime Video members in Thailand will also be able to enjoy multiple Korean, anime, and Hollywood titles on the catelog with dubs and subs in Thai, such as The Ghost Station, Chainsaw Man, and Gen V, amongst others.

Additionally, over 70 new Hollywood and non-Hollywood foreign titles slated for launch in the first quarter of 2024 will be available in Thai dubs and subs. Audiences in Thailand who prefer watching foreign titles in Thai will be able to enjoy hundreds of hours of the latest films and series purely in Thai.
 

The 13 local Thai titles from “Unbox Thai Entertainment” will join Prime Video’s growing library, which includes Southeast Asian titles such as the award-winning Before, Now & Then (Nana), Perfect Strangers, Ten Little Mistresses, and Korean titles such as Island and Love in Contract, anime hits such as Chainsaw Man, on top of award-winning and critically acclaimed Amazon Originals like The Lord of the Rings: The Rings of Power, The Boys, Tom Clancy’s Jack Ryan, and Emmy and Golden Globe winners Argentina 1985, Fleabag, and The Marvelous Mrs. Maisel. Prime Video members in Thailand will be able to watch these 13 new titles anywhere and anytime on hundreds of compatible devices. Prime Video is available in Thailand for just 149 baht per month, new customers can find out more at primevideo.com.

--ENDS--

About Prime Video – Thailand
Prime Video offers customers a vast collection of TV shows and movies—all available to watch on practically any device:

  • Included with Prime Video: Watch thousands of popular movies and TV shows, award-winning Amazon Originals and other exclusives, and more. Think global Amazon Original series such as The Lord Of The Rings: The Rings Of Power, The Boys, The Wheel of Time, The Marvelous Mrs. Maisel, as well as critically acclaimed Amazon Original movies like Ron Howard’s Thirteen Lives, Coming 2 America, The Tomorrow War, and exclusive local titles such as The 100 and The Up Rank, Korean titles such as Island and Love In Contract, anime hits such as Jujutsu Kaisen 0, and many more. Prime Video is available in more than 240 countries and territories worldwide.
  • Instant Access: Watch at home or on the go with your choice of hundreds of compatible devices. Stream from the web or use the Prime Video app on compatible smartphones, tablets, game consoles, or select smart TVs.
  • Enhanced Experiences: Control how much data you use when streaming and downloading videos by choosing between Good, Better and Best visual quality settings, all of which utilise Prime Video’s state of the art video compression technology to use less data without reducing visual quality. Make the most of every viewing with High Dynamic Range (HDR) compatible content. Go behind the scenes of your favourite movies and TV shows with exclusive X-Ray access, powered by IMDb. Save it for later with select mobile downloads for offline viewing.
  • Personalized: Customers can browse the user interface in their own language and watch popular TV shows and movies with subtitles.

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For more information and media inquiries, please contact:
Pradon Sirakovit
PR Manager, Prime Video Thailand, Malaysia & Singapore
pradons@amazon.com

Mookmada Rojanatanaboon (Oat) | Tel: 082-4562789 | Email: mookmada@gmail.com